宜家:组装帝国

导演: 杰尔·弗劳里佐恩
主演: 奥利维娅·科尔曼
类型: 紀錄片 Documentary
制片国家/地区: 英国
上映日期: 2018
又名: 宜家:家居帝国

IKEA is undoubtedly one of the world's most successful, enigmatic, and recognisable global brands. Last year nearly 800 million people in 49 countries visited its stores, which had a turnover of more than £30 billion. In a major new three-part series, our cameras explore the world of IKEA, from the design studios to factories and stores, for the very first time. Few companies can legitimately claim to shape the way we live today. Fewer still inspire a cult-like devotion in customers and employees alike. But IKEA is not like other companies. The famously secretive Swedish furniture retailer is guided by the principle of creating 'the better everyday life for the many people'. But what is the secret to its success? How does the machine of IKEA affect the people who work for it, and how does its ruthlessly efficient business model affect the world?

标签: none

暂无人评论

添加新评论

注册 登录

最新回复